Price, Horsepower and Versatility

Before we get to our new Zimmpoll let’s look at the results of our latest one which asked the question, “What is MOST important when buying a tractor?” It looks like price, horsepower, and versatility win this battle.

Our poll results: Twenty-two percent said Price and Horsepower, seventeen percent said versatility, fifteen percent said Customer Service, nine percent said Accessories, six percent said Warranty and Comfort, four percent said Color, and two percent said Size. The bells and whistles don’t seem to be a huge impact on purchasing decisions.

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Our new ZimmPoll is now live and asks the question, “How good was your first cutting of hay?” Weather hasn’t exactly been predictable this spring. With a cold and wet spring season across much of the country how did it affect your hay crop? Has it bounced back from last year’s drought? Let us know.
ZimmPoll is sponsored by New Holland Agriculture.

Ag Marketing is Not So Good

Before we get to our new ZimmPoll let’s look at the results of our latest one which asked the question, “ Is agriculture doing a bad job of marketing?”

Our poll results: Sixty-five percent said Yes, Consumers Losing Trust, twenty-one percent said Yes, Industry Thinks It’s Not Needed, twelve percent said No, Consumers Trust Food Supply, and three percent said No, Industry Is Doing A Great Job.

Wow. That’s a huge percentage thinking we’re doing a bad job of marketing. Do you agree with these results? If so, why? What is wrong with the way marketing is being done in the ag sector? Do you think that some sensationalized stories in the media are contributing to a feeling that we are doing a bad job of marketing? If we are doing a really bad job of marketing is it hurting any farmer or company bottom line?

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Our new ZimmPoll is now live and asks the question, “What is MOST important when buying a tractor?” Today, it seems like tractors come with as many options as a new car or truck. Many of these options are for comfort and flexibility. When you are shopping for a new tractor are you just looking for the basics or do you want and need all the new bells & whistles? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Is Ag Marketing Itself Well or Not?

With all the farm bill activity in Congress this past week, our latest ZimmPoll asked “What’s your opinion of committee farm bill?” From the results, most think it’s better than nothing.

Our poll results: 18% said Better Than Nothing and Other, 14% said Hits Nutrition Too Hard and Bad For Everyone, nine percent said Senate Better Than House, Bad For Farmers, Will Help Conservation and Great For Everyone, and nobody said House Better Than Senate. Poll results are all over the charts this week with mixed reviews and disagreement with particular sections of the farm bill.

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Our new ZimmPoll is now live and asks the question, “Is agriculture doing a bad job of marketing?” Marketing seems to be the key to a successful industry. The public often gets a bad taste for agriculture after “issues” hit the media. Do we cover our tracks and market the good along with the benefits to agriculture, not to mention the must haves of it? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Poll Asks Opinion of Committee Farm Bills

Our latest ZimmPoll asked the question, “Are so-called “ag gag” bills fair?”

Our poll results: Fifty-two percent said No, forty-one percent said Yes and seven percent said I Don’t Know. So most of you feel that ag gag bills are not fair. Do you think answers would be different if we called them “See Something, Say Something” laws?

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Our new ZimmPoll is now live and asks the question, “What’s your opinion of committee farm bills?” The Senate Agriculture Committee voted 15-5 to approve their version of a 2013 farm bill. And according to House Ag Committee Chairman, Frank D. Lucas, “The work of the Agriculture Committee, including reauthorizing the Farm Bill, affects every American; ensuring that our farmers and ranchers have the tools they need to produce an abundant and affordable food and fiber supply is as important to our country as national defense.” Let us know what you think.

ZimmPoll is sponsored by New Holland Agriculture.

Most Readers Not Far From the Farm

Our latest ZimmPoll asked the question, “How many generations are you removed from the farm?”

Our poll results: Thirty percent say they are “One Generation, My Parents are Farmers,” 23% are Two, My Grandparents Were Farmers, 22% say None, I’m a Farmer, nine percent are not farmers but work in the ag industry, seven percent have No Direct Farm Connection, and three percent say Three, My Great-Grandparents Were Farmers, More Than Three, or Other. It is safe to say that most of our followers are not far removed from the farm, if at all!

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Our new ZimmPoll is now live and asks the question, “Are so-called “ag gag” bills fair?” In the wake of undercover videos at animal agriculture operations that have shown abuse, and especially those that were compiled over a period of time, edited and then released to the public without doing anything to stop the abuse or take it to the proper authorities, several states have passed legislation making that illegal. Most of the laws simply require mandatory reporting of animal cruelty when it happens but opponents have labeled them “ag gag” laws that would suppress efforts to document and publicize animal abuse. Those in favor prefer to call them “See Something, Say Something” bills. Do you feel that the so-called “ag gag” bills are prohibitive? Will these laws hamper efforts to stop animal cruelty? Does this impede our efforts for transparency in the food systems? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Celebrity Media Attention

Our latest ZimmPoll asked the question, “Does celebrity media attention sway your purchasing/listening/watching decisions? (e.g. Carrie Underwood supporting HSUS)”

Our poll results: Sixty-four percent said No, sixteen percent said Yes, eleven percent said Carrie Underwood Who, seven percent said Depends on the Celebrity, and two percent said Other. It looks like our audience doesn’t make decisions based on what media coverage of so called “celebrities.” How about you? Do you think differently? Let us know.

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Our new ZimmPoll is now live and asks the question, “How many generations are you removed from the farm?” With fewer and larger farms in the United States, not as many people are involved in production agriculture as 40 years ago. What is your family connection to farming? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Food Label Needs

Our latest ZimmPoll asked the question, “What is the #1 thing you look for on a food label?”

Our poll results: Nineteen percent said other, sixteen percent said Low Sodium, fourteen percent Don’t Read Labels, thirteen percent said Reduced Fat, ten percent said Saturated Fat Content, and we had a tie at nine percent saying Non-GMO and Organic. Three percent said Heart-check Mark, Fat Free, and No Synthetic Hormones and one percent said All Natural. The majority of our viewers chose Other. Based on responses, “other” constituted calories, carbohydrates, and ingredients. Evidently our viewing audience has a different outlook than the audience being interviewed by media about the “big debates” such as antibiotics, hormones, and non-GMO foods.

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Our new ZimmPoll is now live and asks the question, “Does celebrity media attention sway your purchasing/listening/watching decisions? (e.g. Carrie Underwood supporting HSUS)?” Recently in Tennessee, Carrie Underwood has been a big voice for HSUS by publicly pressuring the Governor to veto a bill that would possibly end undercover investigations of animal abuse in the state. Carrie has used Twitter to its fullest, tweeting “@BillHaslam It’s not all about big business. Please look out for the little guys! Show TN that you have a heart…#NoAgGag”. She goes on to explain to questioners and agvocates that she is not against agriculture just against animal abuse. Would you not purchase a ticket to a Carrie Underwood concert based on her recent rant? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Spring Planting Delay

Our latest ZimmPoll asked the question, “Have you started spring planting”

Our poll results: Sixty-two percent said No, I’ve Been Delayed More Than One Week, twenty-three percent said Yes, I’m In the Field Right Now, and fifteen percent said No, I’ve Been Delayed by One Week. The late winter storms and heavy rain showers seem to have put a damper on the majority of farmer’s spring planting plans.

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Our new ZimmPoll is now live and asks the question, “What is the #1 thing you look for on a food label?” Reading food labels has become more popular with media attention about health risks. What are some of the things you look for in the grocery store? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Social Network Chaos

Our latest ZimmPoll asked the question, “How do you combat social media overload?” We live in a new media world where we can communicate instantly with one person or the whole world. Does it ever bother you? Do you have to take a break from it all?

Our poll results: Twenty-five percent said Focus On 1 or 2 Social Networks, twenty-three percent said Physically Talk To People, thirteen percent Turn Devices Off For a While, ten percent Don’t Get Overloaded, eight percent Do Farm Chores and said Overload, What Overload?, five percent Set Time Limits, Read a Book, and Other. Based on poll results, focusing on one or two social media networks rather than all of them helps most people keep the chaos at ease.

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Our new ZimmPoll is now live and asks the question, “Have you started spring planting?” The weather has been less than predictable over the last month, this time last year many of you were already in the fields. Has it delayed your spring planting date? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Is Drought Still a Concern for 2013?

Our latest ZimmPoll asked the question, “Has winter weather affected drought conditions in your area?”

Our poll results: Fifty percent said Yes, thirty-two percent said No, and eighteen percent said it’s Too Early To Tell. Seems the drought of 2012 may not be over. I heard once that weather cycles last 6 years. Sure hope that isn’t the case with this drought.

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Our new ZimmPoll is now live and asks the question, “How do you combat social media overload?” With the weekly AgChat Twitter conversation turning 4 years old it is obvious that something is working when it comes to farmers and industry using social media to advocate for their industry. But even if you are not actively agvocating you’re probably using some form of social media like Twitter, Facebook, YouTube, Pinterest and there are many more. So our question comes out of this week’s AgChat. For many it is easy to get so engrossed by the online conversation, especially with mobile devices like smart phones and tablets, that they start feeling overwhelmed by it all. Let us know … Are you on social media overload?

ZimmPoll is sponsored by New Holland Agriculture.

Renewable Fuel Standard Working for Most

Our latest ZimmPoll asked the question, “Do you support continuing the Renewable Fuel Standard (RFS)?”

Our poll results: Fifty-seven percent say Yes, It’s Working, Twenty-nine percent say No, It’s Not Working, twelve percent ask What is the RFS?, and a small portion at two percent say Other. Over half of you support the continuation of the Renewable Fuel Standard. For those who ask what is the RFS? The Renewable Fuel Standard (RFS) program regulations were developed by EPA in collaboration with refiners, renewable fuel producers, and many other stakeholders. The RFS program requires 36 billion gallons of renewable- fuel to be blended into gasoline by 2022.

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Our new ZimmPoll is now live and asks the question, “Has winter weather affected drought conditions in your area?” Drought conditions coupled with below average snowfall is resulting in low topsoil moisture. Do you think this will impact the 2013 growing season? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Supporting the Renewable Fuel Standard

Our latest ZimmPoll asked the question, “Have you recently purchased a gun?”

Our poll results: Thirty-three percent said Yes, Already Own Guns while twenty-nine percent said No, Don’t Own Any. Nineteen percent said No, Have Enough, Eleven percent said Planning To, five percent said Yes, First Gun Purchase, and three percent said Other. Looks like most of you have one or more guns. Let’s hope that ammo for those guns becomes available again soon! Right now it’s very difficult to find any and we all know that to be proficient in using a gun, it takes practice/practice/practice.

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Our new ZimmPoll is now live and asks the question, “Do you support continuing the Renewable Fuel Standard (RFS)?” The Renewable Fuels Standard, or RFS, program was first created under the Energy Policy Act of 2005, and established the first renewable fuel volume mandate in the United States. It was expanded in 2007 and increased the volume of renewable fuel required to be blended into transportation fuel from 9 billion gallons in 2008 to 36 billion gallons by 2022. The program includes ethanol, biodiesel and advanced biofuels with the goal of helping America become less dependent on foreign petroleum.

The RFS continues to be challenged by the oil industry, some livestock and poultry interests and food retailers for various reasons but the biofuels industry contends the program is working as intended and has resulted in lower imports of foreign oil. What do you think?

ZimmPoll is sponsored by New Holland Agriculture.

Impact of the Sequester Monster

Our latest ZimmPoll asked the question, “Will the sequester monster impact you personally?”

Our poll results: Fifty-two percent said No it will not impact you. Twenty-one percent said Yes, Major Impact, seventeen percent said Yes, Minor Impact, and ten percent said I Don’t Know. So most of you do not expect to be affected by the sequester monster. Wonder what all the fuss was about.

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Our new ZimmPoll is now live and asks the question, “Have you recently purchased a gun?” The Second Amendment states that you have the “right to keep and bear arms.” Do you practice that right? Has all the talk about new gun laws stimulated you to go out an purchase that gun you’ve been wanting? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Intentions for 2013 Corn

Our latest ZimmPoll asked the question, “What are your spring planting intentions for corn?”

Our poll results: Forty-four percent said More Than 50% and twenty-five percent said 50% Corn. Tying for 3rd, thirteen percent said less than 25% and Other. Six percent said 25% Corn. Even with the extreme drought conditions our poll shows that the majority of you are going to continue planting a lot of corn!

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Our new ZimmPoll is now live and asks the question, “Will the sequester monster impact you personally?” U.S. sequestration ordered by President Obama officially began Friday March 1st. Will sequestration impact you? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.

Warranty Plays Major Roll in Purchases

Our latest ZimmPoll asked the question, “Does warranty influence your decision to purchase new equipment?”

Our poll results: Almost all of you at eighty-seven percent said Yes, while thirteen percent said No. This poll certainly shows that warranty is a major consideration when shopping for new equipment!

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Our new ZimmPoll is now live and asks the question, “What are your spring planting intentions for corn?” The severe drought of 2012 may influence farmers to try something different this planting season. Will it affect how many acres of corn you plant for the 2013 crop? Let us know.

ZimmPoll is sponsored by New Holland Agriculture.